Profile updated
Casual gameplay leads UNO, a 2017 release developed and published by Ubisoft Entertainment. On Steam it has 41,848 reviews with 70% positive, a mixed-to-positive signal, and its $9.99 initial price keeps it in budget territory.
Overview
UNO is a 2017 Casual game developed by Ubisoft Entertainment and published by Ubisoft Entertainment. On Steam it has gathered 41,850 player reviews, 70% of them positive, which counts as a mixed-to-positive reception among indie titles in the Casual category. The game is available on windows, and launched at $10. The pairing of developer Ubisoft Entertainment with publisher Ubisoft Entertainment is one of the studio-publisher relationships indielist tracks, letting players find comparable games and letting developers and investors study how Casual projects reach the market. indielist's white-box method estimates its lifetime sales at roughly 1.5 million to 3.5 million units, with the full Boxleiter factor breakdown shown on this page rather than a single black-box figure. Within indielist's catalog of indie games mapped to their studios, publishers, and funding, UNO can be compared against similar Casual titles and benchmarked on review counts and estimated sales.
Reviews
41,850
Positive
70%
Steam appid
470220
Engine
Unknown
Sales estimate
vv1.01.5M to 3.5M
units (median: 2.5M)
≈ $8.6M to $20.1M net revenue (Steam cut + refunds + regional discount applied)
+ - How is this calculated?
| Factor | Adjustment |
|---|---|
| base | +50 |
| year_2017 | +30 |
| price_$10 | -5 |
| positive_70% | 0 |
| genre_Casual | -15 |
| final NB | 60 |
Confidence range: median × [0.6, 1.4]. Boundary protection: NB ∈ [15, 150].
Methodology & limitations
Sales estimates use a multi-factor Boxleiter method against public Steam review counts.
They are not authoritative sales data. Actual sales can deviate by
±50% in either direction. Free-to-play games, deeply discounted titles, and games
with heavy bundle distribution have larger error margins. Algorithm version
v1.0.
indielist estimates lifetime unit sales for UNO at roughly 1.5 million to 3.5 million copies, with a median around 2.5 million, derived from its 41,850 Steam reviews using a multi-factor Boxleiter method (version v1.0). That median maps to approximately $14.3M in net revenue after Steam's 30% cut, regional pricing, and refunds. Unlike black-box trackers, the full calculation is shown on this page: a base review-to-sales multiplier is adjusted for release year, launch price, review sentiment, studio size, and genre, and every adjustment is listed so developers, publishers, and investors can audit exactly how the figure was reached. The range itself reflects genuine uncertainty — review-to-sales ratios vary widely between games — so indielist publishes a low, median, and high band rather than a false-precision single number, and treats free-to-play, heavily discounted, and bundle-distributed titles as having wider error margins still.
Price history
90d · low $5.04Over the last 90 days the price ranged from $5.04 to $9.99, averaging $9.00 across 2 discount windows, with a historical low of $5.04 on 2026-05-30.
Synthetic series for demo. Real ITAD price history loads after Day 3 ingest.
Where to buy
Affiliate disclosureLive prices from public feeds, cheapest first. Some are affiliate links — we may earn a commission at no extra cost to you. Learn more.
Platforms
windows
Genres
Frequently asked questions
- How many copies has UNO sold?
- indielist estimates UNO has sold between 1,506,600 and 3,515,400 units (median 2,511,000), derived from its 41,850 Steam reviews with the white-box Boxleiter vv1.0 method. The full breakdown is shown on the page.
- Who developed UNO?
- UNO was developed by Ubisoft Entertainment and published by Ubisoft Entertainment.
- When was UNO released?
- UNO was released in 2017.
- How many reviews does UNO have on Steam?
- UNO has 41,850 Steam reviews, of which 70% are positive.
Ecosystem
indielist positions UNO within the Casual segment so players can surface comparable titles by shared tags and genre rather than by storefront promotion. On the developer side, Ubisoft Entertainment's other releases and Ubisoft Entertainment's wider catalog are one click away, letting developers benchmark where UNO sits among a studio's body of work and how its publisher's portfolio performs. Because indielist maps studios, publishers, games, and funding into one connected graph, the same UNO page serves three audiences at once: players hunting their next Casual game, developers studying how comparable projects were positioned and what they sold, and investors tracing which teams and labels are active in the space. A machine-readable markdown mirror of this page is published at the same path with a .md suffix for AI assistants, and its review, price, and sales-estimate figures are refreshed on a schedule rather than frozen at launch.